KOTA™ Helps Customers to Develop Plastic Free Coffee Habits!
Underlining its commitment to sustainability, MDF profile brand KOTA™ has recently launched a sales campaign with partner, national timber merchant Arnold Laver, giving free re-usable coffee 'Kups' with a first order.
In a move to encourage customers to reduce their use of plastic and contributing to the wider plastic-free conversation, the KOTA KUP, a tough thermal mug has been distributed by Arnold Laver at the point of sale to customers placing a first order of the product.
David Oldfield, Joinery Director at Arnold Laver said: "Reducing our use of plastic is something that we all should take responsibility for, so the reusable KOTA cup has been a great incentive for our customers to ditch disposable bottles and cups.
"We are always working with our supplier partners to look for new ways to do business with a sustainability focus and this campaign has been a great success, providing really positive feedback from our customers."
The Howard Group's managing director, Graham Williams said: "It's a simple concept but one that actually makes a real difference. We are pleased that the campaign has been so well received by Arnold Laver's customers and hope that small steps such as this go a long way to helping people to reduce their daily use of plastic."